This article really fits in with our week of elevator pitches last week. One of the most interesting suggestions from this article is one that I think many of the pitches in class failed to touch on: tell a story. Telling stories has the power to convey the message in a clear way to the listener. It can add realism to the situation, by giving concrete examples of the way the product would help. The ability to make a pitch personal by invoking family, friends, and emotion with a real example can be very persuasive and make the listener ask to hear more.
Read more: http://www.entrepreneur.com/article/220141#ixzz2tbNdVY8N
No comments:
Post a Comment