Think, Think and Rethink

Looking for an innovative project is not easy. It is required to think, think, and rethink about opportunity areas and strengths. In order to find opportunity areas, think about which social issues are currently taking place in your surroundings, think about the solutions that can be proposed, and re-think about the projects that are currently confronting these issues. The same process could apply for looking for personal strengths; however there are several tests that help us to think about our strengths, think about our opportunities, and rethink on how to use them, such as the Myers-Briggs Type Indicator, or tests for entrepreneurial IQ.

In these processes, I thought that there is a lack of information in Mexico. Not all the people have access to information. Population is digitally divided. Entrepreneurs are limited in resources, and micro, small and medium enterprises (MSMEs) have a big potential for development. I also thought that MSMEs need access to more resources such as information and knowledge, to improve their managerial skills, and their accountability and financing. Current government projects are directed to MSMEs legally constituted with at least two years on business. The majority of MSMEs don’t fulfill these requirements. Rethinking on a new way to provide this access to information and knowledge will benefit them and development in Mexico via an increase in productivity, expansion of business, and therefore economic growth.

While following this approach of thinking, thinking and rethinking, I easily found the idea for my social venture; providing knowledge to MSMEs to increase productivity could develop the sector in Mexico. I will assess this by establishing resource hubs in which a person could play the role of the savvy man or woman to the entrepreneurs in the community by advising them in simple inquiries, and then providing them advanced, generic, consulting services.

The takeaway from this post is to think on an issue, think on its current solutions, and rethink on how to improve its current solutions. Once the social venture is determined, it is necessary to define a pitch to the project and defend it. In the next post to this blog, I will write about some considerations needed to state before developing the pitch, and the type of questions that should be answered before proceeding with the pitch.