With this week's topic focusing on pitching, positioning, and presenting, the related articles provided much incite to these topics. What I found most useful was the information regarding pitching your idea. As I have never "pitched an idea," I identified and took away several characteristics that successful pitchers share:
-Succinctness: with only 30 seconds to essentially "sell yourself," a successful pitcher's idea is clear enough that the catcher can understand it and become interested
-An art of give & take: a successful pitcher must give the most important details of their venture while the now interested catcher will take the details and bring them to life
-Playing off emotions: this is key as the pitcher must interest the catcher with their idea; drawing from an emotional moment that pulls the catcher into this game of cat and mouse
-Engaging: the pitcher must successfullyand wholly engage the catcher in their idea in order to "make the sale"
-Adaptable: the pitcher must be quick to adapt themselves to the type of environment that they find themselves in with a potential pitcher. You never know who you may run into and where you may run into them. Just think, you may be the next person to just casually see Warren Buffet walking down the sidewalk!
-Storyteller: the pitcher must guide the catcher through the story of why their idea is important and what it could essentially do for the catcher
-Use of imagery: the pitcher must be creative in a way that makes the pitcher imagine their idea and make it come to life in their own heads!
-Creativity: no matter what "type" of successful pitcher you may be, in the end you creatively express your idea that "makes the sell" to the catcher
Now just ponder for a moment......do you think you possess these qualities that would make you a successful pitcher?
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